Hyundai – 10 years in Mexico
Pre-production, production and post-production.
We pre-produced, produced and post-produced this TVC in collaboration with Habanero Films and Innocean Mexico. Hyundai turns 10 years in Mexico, and to celebrate they’ve launched a contest in which you can use their AI site to design your own “skin” for a hybrid Elantra 2024. If you win the contest, you can take home the Elantra with your design. We used AI to combine 3D animation with live action, creating a hybrid technique.
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